EIF Major Sponsors
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Major League Baseball
For more than a century, Major League Baseball has been an integral part of society. America has embraced baseball as its national pastime throughout the game's unparalleled history. As a social institution with important responsibilities, Major League Baseball realizes that this mantle affords special opportunities.
MLB is honored to make community service and social responsibility a part of all that Major League Baseball stands for to generate awareness and heighten the social consciousness of the importance of giving back.
As part of that obligation, Major League Baseball recognizes and appreciates the enormous sacrifice made by the brave men and women in our armed forces with their Welcome Back Veterans initiative.
With the ability to reach millions of patriotic Americans at ballparks, on television and through the Internet, MLB hopes to showcase this very important issue and help our veterans in their transition from the battlefield back to their lives at home.
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Novo Nordisk
Novo Nordisk is a world leader in diabetes care and other pharmaceutical products, having broadest diabetes product portfolio in the industry, including the most advanced products within the area of insulin delivery systems. Teaming up with the Entertainment Industry Foundation to create Diabetes Aware, Novo Nordisk aims to inform Americans of the importance of detection, monitoring and proper management of this serious but treatable disease.
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Olympus
Olympus is a precision technology leader, designing and delivering innovative solutions in healthcare and consumer electronics worldwide. Olympus works every day to develop technology that makes all kinds of images clearer, easier to capture, easier to communicate and understand. Just as Olympus is a leader in the world of photography, they are also a pioneer in the world of colon cancer screening - manufacturing much of the medical equipment used in screening procedures such as colonoscopies. Olympus has partnered with the EIF's National Colorectal Cancer Research Alliance to support research aimed at developing better tests, treatments and ultimately a cure for colorectal cancer.
