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March 31, 2008
A PICTURE PERFECT PARTNERSHIP: OLYMPUS RAISES COLORECTAL CANCER AWARENESS THROUGH EBAY GIVING WORKS AUCTION

March 13, 2008
VANESSA WILLIAMS AND CARMEN MARC VALVO MAKE IT FASHIONABLE TO TALK ABOUT COLON CANCER IN NEW PUBLIC SERVICE ANNOUNCEMENT

March 13, 2008
CDC REPORTS THAT NEW STUDY SHOWS COLORECTAL CANCER SCREENING RATES INCREASING AMONG U.S. ADULTS

March 11, 2008
COLON CANCER SCREENING LAWS NOW COVER HALF OF U.S. POPULATION

October 15, 2007
NEW REPORT SHOWS CANCER DEATH RATES ARE FALLING MORE STEEPLY

JUNE 30, 2007
EIF'S NCCRA MOURNS THE DEATH OF OUR FRIEND JOEL SIEGEL

MAY 11, 2007
KATIE COURIC & FRIENDS BOWLED TO "STRIKE OUT COLON CANCER"

MARCH 16, 2007
JIMMY SMITS JOINS CAMPAIGN URGING PUBLIC TO GET SCREENED FOR COLORECTAL CANCER

MARCH 13, 2007
CBS EVENING NEWS ANCHOR KATIE COURIC TO LAUNCH "CONQUERING COLON CANCER" SEGMENTS

MARCH 6, 2007
STATE LAWS ON INSURANCE COVERAGE INCREASE COLON CANCER SCREENING RATES, SAY EXPERTS

JANUARY 17, 2007
REACTION TO ACS REPORT CREDITING EARLY DETECTION FOR DROP IN COLON CANCER DEATHS

SEPTEMBER 7, 2006
GENOME CODE CRACKED FOR BREAST AND COLON CANCERS

AUGUST 8, 2006
DIANE KEATON JOINS CAMPAIGN URGING PUBLIC TO GET SCREENED FOR COLORECTAL CANCER

MARCH 9, 2006
KATIE COURIC AND THE ENTERTAINMENT INDUSTRY FOUNDATION PRESENTED "HOLLYWOOD MEETS MOTOWN"

MARCH 1, 2006
EIF'S NCCRA MARKS NATIONAL COLON CANCER AWARENESS MONTH WITH INCENTIVE FOR CONSUMERS TO SUPPORT COLON CANCER RESEARCH AND AWARENESS

OCTOBER 18, 2005
EIF'S NATIONAL COLORECTAL CANCER RESEARCH ALLIANCE PARNTER'S WITH ACTOR DENNIS QUAID IN URGING AMERICANS TO GET SCREENED IN NEW PSA

OCTOBER 5, 2005
RACE FOR HOPE THIS WEEKEND TO BENEFIT EIF'S NATIONAL COLORECTAL CANCER RESEARCH ALLIANCE

SEPTEMBER 7, 2005
OLYMPUS TO AUCTION SIGNED PORTRAITS OF FASHION'S MOST "FABULOUS" FACES ON eBay TO BENEFIT THE ENTERTAINMENT INDUSTRY FOUNDATION'S NATIONAL COLORECTAL CANCER RESEARCH ALLIANCE

JULY 27, 2005
REBECCA ROMIJN HELPS BLOOMINGDALE'S CELEBRATE ELLE MAGAZINE'S 21st BIRTHDAY WITH SPECIAL PUBLIC SERVICE ANNOUNCEMENT

JUNE 15, 2005
KATIE COURIC MAKES SPECIAL APPEARANCE ON QVC TO PROMOTE COLON CANCER PREVENTION

JUNE 1, 2005
RAY ROMANO BRINGS 'POTTY HUMOR' TO NEW CAMPAIGN WITH QVC, PHILOSOPHY AND ENTERTAINMENT INDUSTRY FOUNDATION

MORE PRESS RELEASES...

philosophy's laughing gas bathroom spray gives new meaning to "eau de toilette"

philosophy has created laughing gas bathroom spray, which literally fills any bathroom with a delicious-smelling scent in just seconds. this incredible spray quickly gives the air in any room (not just the bathroom) the aura of a yummy cinnamon-filled bakery.

for centuries, a "toot," a "poot" or a "blast" has often caused a giggle or a laugh, and nobody likes a good laugh or a good cause more than philosophy. in celebration of the 5-year anniversary of the Entertainment Industry Foundation's National Colorectal Cancer Research Alliance -- co-founded by Katie Couric -- this March 2005, philosophy is donating 100% of our net profits of this specially-designed bathroom spray to the cause.

we may create a bit of bathroom humor with our new laughing gas product, but our work is for something that is definitely no laughing matter: colon cancer. give your bathroom the aroma of a great-smelling bakery, and every time you give a quick spray, remember you are also helping to help fight colon cancer.

there are two ways to use laughing gas bathroom spray: pre-emptively, if you will, regularly; or on an as-needed basis...either way, it will certainly clear the air!

philosophy laughing gas will be available for purchase at retailers nationwide and at www.philosophy.com at a retail price of $15.00.

please remember, laughter is the best medicine... but when if comes to colon cancer, early detection is the best defense. Go to www.eif.nccra.org for more information about colon cancer prevention.

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contact:
beth berdofe white
philosophy
(717) 526-2029



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