Graduate Together |
46 Broadcast & Streaming Partners | +20M Primetime Viewers | 1 Purpose |
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As the COVID-19 crisis prompted the canceling of high school graduation ceremonies across the country, the nation’s biggest media companies joined forces to host a joyful tribute to the Class of 2020. All four major broadcast networks and leading social media and streaming platforms simulcast the one-hour primetime special on Saturday, May 16, 2020, at 8p ET/PT, 7p CT, honoring the more than 3 million high school seniors across the country.
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Curated by high school students and educators throughout the country, with the support of the American Federation of Teachers, this commercial-free broadcast included a collection of commencement addresses, celebrity performances, and inspirational vignettes. The televised event also featured a breakaway at the end of the show, offering hundreds of local affiliates the opportunity to celebrate the achievements and resilience of high school students in their local communities. |
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EMMY MAGAZINE |
REMOTE REVELRY |
"High school graduation is an important milestone in every student's life," [LeBron] James says. "With everything going on, I knew we couldn't let is pass without doing something special."
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