CherCares is the culmination of the artist’s life-long commitment to help improve the quality of life for those in need.

The CherCares Pandemic Resource and Response Fund strives to ensure that medical staff and people exposed to COVID-19 have the supplies and support they need.

Cher and Dr. Irwin Redlener, Founding Director of National Center for Disaster Preparedness at (NCDP) Columbia University’s Earth Institute, formed the CherCares Pandemic Resource and Response Fund to help underserved communities struggling with poverty and other adversities long before COVID-19 appeared. The focus is on the most needy children and families in America.

Donations are geared toward people in rural and urban communities who have minimal access to physical protection and medical care. CherCares has identified where the greatest needs are and have provided PPE, treatment and testing to clinics in targeted communities and hot spots through existing health care facilities. Equipment and supplies have already been provided to the Aaron E. Henry Community Health Center in Clarksdale, Mississippi, to be followed by support for low income farmworkers in California’s Central Valley, overstressed clinics across the country and caring for disadvantaged children in New York who haven’t been able to access their usual clinics because of COVID-19 concerns. As more hotspots are identified CherCares will continue to offer help to those communities.

Additional CherCares efforts center around Cher’s life-long passion for conservation and animal well-being. Free The Wild endeavors to stop the suffering of wild animals in captivity and ultimately find a way to release them into sanctuaries or better-equipped zoos. Founded by Cher, Mark and Gina Nelthorpe-Cowne, Free The Wild has many critically important projects currently underway, and, in order to have them succeed, they need both corporate and public support. Learn more about and support Free The Wild today.